A Dunkin’ Donuts fundraiser is a fun and easy way to raise money for your group, club, sports team, or charity. Dunkin’ Donuts, with its wide range of donuts, coffee, and other popular treats, offers several fundraising opportunities that are simple to set up and can quickly generate funds for your cause.
Here’s a step-by-step guide on how to organize a Dunkin’ Donuts fundraiser, what options are available, and tips to make your fundraiser a success.
1. Types of Dunkin’ Donuts Fundraisers
There are a few ways you can partner with Dunkin’ Donuts to raise money for your cause:
A. Dunkin’ Donuts Coupon Book Fundraiser
One of the most popular options is selling Dunkin’ Donuts coupon books or discount cards. These can be sold to supporters who can redeem the coupons for coffee, donuts, or other Dunkin’ treats.
- How it works: Your group purchases the coupon books or cards at a discounted rate from Dunkin’ Donuts, then sells them at full price to supporters. The profit comes from the difference between your cost and the selling price.
- Profit potential: The typical profit margin for coupon books can range from 40% to 50%, making it an easy and profitable way to raise funds.
B. Dunkin’ Donuts Gift Card Fundraiser
Another option is selling Dunkin’ Donuts gift cards. Supporters purchase the gift cards from your organization, and a percentage of the sales goes to your fundraising efforts.
- How it works: Your group sells Dunkin’ Donuts gift cards to friends, family, and community members. A portion of the sale price goes toward your fundraiser.
- Profit potential: Dunkin’ Donuts may offer a specific percentage (usually around 10%–20%) of each gift card sale as a donation to your organization.
C. Dunkin’ Donuts Product Fundraiser
Some locations may offer opportunities to sell actual Dunkin’ Donuts products, such as boxes of donuts or coffee by the pound.
- How it works: Your organization takes pre-orders for donuts or coffee from Dunkin’, then delivers the products to supporters on a specific date.
- Profit potential: The organization typically earns a percentage of each sale, with profit margins depending on the number of items sold.
D. “Community Day” or Fundraising Event at a Dunkin’ Donuts Location
Certain Dunkin’ Donuts locations may allow you to partner for a “Community Day” or in-store fundraising event, where a percentage of the store’s sales on a particular day is donated to your cause.
- How it works: You promote the event, encouraging supporters to visit the participating Dunkin’ Donuts location on a specific date. A portion of the sales from that day will be donated to your organization.
- Profit potential: Depending on the agreement with the store, you could earn anywhere from 10% to 20% of the day’s sales.
2. How to Set Up a Dunkin’ Donuts Fundraiser
Here’s how to get started with your Dunkin’ Donuts fundraiser:
A. Contact Your Local Dunkin’ Donuts
Start by reaching out to your nearest Dunkin’ Donuts location. Not every store offers fundraising opportunities, as Dunkin’ Donuts franchises are independently owned, and some owners may be more involved in the community than others.
- Ask about fundraising options: Inquire if they offer fundraising programs such as coupon book sales, gift card sales, or in-store events.
- Discuss terms: Clarify how much of the proceeds will go to your organization, minimum order requirements (if any), and any other important details.
B. Choose Your Fundraising Method
Once you’ve discussed the options with your local Dunkin’ Donuts, decide on the fundraising method that will work best for your group. Whether it’s selling coupon books, organizing an event, or selling products, make sure it fits your audience and timeframe.
C. Set a Timeline
Establish a clear start and end date for your fundraiser. Give yourself enough time to organize the details, promote the event or product sale, and collect orders from supporters.
- Tip: If you’re holding an in-store event, make sure to coordinate with the Dunkin’ Donuts management to select a day when you can bring in the most traffic.
D. Promote Your Fundraiser
Promoting your fundraiser is crucial to its success. Use various communication channels to get the word out:
- Social media: Post on Facebook, Instagram, Twitter, and other platforms to let your community know about the fundraiser.
- Flyers and posters: Place them in local schools, churches, community centers, or businesses.
- Email and word-of-mouth: Encourage your supporters to spread the word to friends, family, and co-workers.
E. Collect Payments
For product or coupon book sales, decide how you’ll collect payments—either upfront or upon delivery. Ensure you have a system for keeping track of orders and collecting money.
3. Tips for a Successful Dunkin’ Donuts Fundraiser
- Engage your community: Encourage local supporters, businesses, and organizations to participate. The more people you reach, the more successful your fundraiser will be.
- Promote early and often: Don’t rely on just one form of communication. Use multiple methods (social media, flyers, emails) to remind people about the fundraiser.
- Offer incentives: Encourage participation by offering incentives to top sellers or holding raffles for those who make purchases.
- Keep it simple: Choose a product or event that’s easy to sell or promote. Donuts and coffee are always popular choices!
- Thank your supporters: After the fundraiser, be sure to thank everyone who participated and made a purchase. A simple thank-you note or social media shout-out can go a long way.
4. Why Choose Dunkin’ Donuts for Fundraising?
- Widely recognized brand: Dunkin’ Donuts is a household name with products that people love, making it easier to sell coupons, gift cards, or products.
- Multiple fundraising options: Whether you’re looking for a product sale or an event, Dunkin’ Donuts offers a variety of fundraising methods to fit your needs.
- Easy to set up: With minimal upfront investment, Dunkin’ Donuts fundraisers are relatively easy to organize and can quickly generate funds for your cause.
Final Thoughts
A Dunkin’ Donuts fundraiser is a delicious and effective way to raise money for your organization. Whether you’re selling donut coupons, hosting an in-store event, or offering gift cards, you can engage your community and achieve your fundraising goals. By working closely with your local Dunkin’ Donuts and promoting your event effectively, you can ensure a successful and profitable fundraiser.
Don’t forget to thank your supporters and enjoy the sweet rewards of your hard work!